"BURTON SNOWBOARD DESIGN GETS A BOOST FROM AN UNLIKELY SOURCE"
Article: May 10 2016
Burton snowboards ran a program where they brought elementary school students in to help design the new lines of Burton Kids Snowboards. Their conclusion was that the "future of snowboarding is in good hands." This statement resonated with me, the idea that change is going to start with youth, an idea i have had in the back of my mind as I have continued to do research. These kids have the passion to make change going forward. They don't necessarily know the issues facing them and the environment, but they are the ones that need to be rallied in the drive to make change, harnessing their passion in a productive way.