Statistics, Organizations and Ideas

Statistics, Organizations and Ideas


  • We are using the resources of 1.5 planets

  • Need to shift to renewable energy

  • Since 2004, Patagonia has recycled or upcycled 164,062 pounds of products

  • 2016 was the third consecutive year to set global heat standards

  • Since 1880 global temp has increased 1.7 degrees F

  • Since 1979 arctic sea ice minimum has decreased 13.3% per decade

  • Global sea level has increased 7 in over the past 100 years

  • Increase in CO2 = increase in warming earth

  • Outdoor industry is responsible for 7.6 million jobs

  • Past 10 years have been the warmest on record

  • Northern hemisphere has lost 1 million miles of spring snowpack since late 1970

  • Snow levels are rising in elevation

  • Burton reuses 60-80 percent of boards to keep out of the landfill

  • 100% iof burton snowboard cores are made from responsibly harvested wood

  • 2000 L of water are used to make 1 pair of jeans


  • 1% for the planet: 1% of sales to preservation and restoration of the natural environment. Non profit created by Patagonia to encourage other companies to take part.

  • Work Wear: reduce Patagonia's footprint and change consumer relationships with all stuff- Invest in quality, repair what you can, pass along, recycle when unusable.

  • Protect our winters: Mobilizing winter sports enthusiasts and diehards.

  • Chill- Burton

  • Blue sign


  • Most important right is the right to be responsible

  • Its not easy to be conscientious

  • Balance our impact

  • Culture of consumption

  • Climate change is not a one man job

  • Climate change is a product of human action

  • Focus on reducing, neutralizing or reversing

  • Build products with a sustainable and long life span or cycle.

  • Embrace clean energy alternatives

  • Mobilize the people who are affected/ care

  • Change is driven by need

  • Passion that isn't political - POW

  • Use recycled materials

  • Focus on life span

  • "protect our environment to protect our lifecycle" - burton

  • Goal to reduce impact

  • Reduce raw material usage and promote recycled materials.

  • Encourage lifetime warranties

  • Increase safe chemistry

  • Reduce packaging

  • "each decision matters and its impacts ripple out" - Burton

  • Snow sports industry should be the first to input sustainable practices

  • Give more than you take

  • Know your impact

  • Consume only what you need.



Messaging: developed v. 1

Messaging: developed v. 1